Walmart and Sam’s Club Fight Hunger. Spark Change Campaign Returns to the Texas Panhandle to Help People Facing Hunger Taking place in stores, clubs and online, the 12th annual campaign supports local hunger relief efforts
AMARILLO, Texas – March 4, 2025 – For the 12th straight year, all U.S. Walmart stores and Sam’s Club locations are launching the Fight Hunger. Spark Change. campaign, including right here in the Texas Panhandle.
The goal of the annual cause marketing campaign is to provide people facing hunger with access to the food and resources they say they need to thrive. Here’s how it works:
The campaign will run in stores and online from March 1-March 31, with three ways for shoppers to participate:
- By donating at check-out in stores or clubs or round up at Walmart.com and the Walmart app.
- By purchasing participating products* in-store or online at Walmart.com or SamsClub.com. For every purchase of a participating product, the supplier will donate the monetary equivalent** of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam’s Club, up to applicable limits. See specially marked packages for full details.
- By donating at Feeding America’s Fight Hunger. Spark Change. campaign donation site at either www.feedingamerica.org/walmart or www.feedingamerica.org/samsclub
Since its inception in 2014, the campaign has generated more than $206 million and helped secure 2 billion meals* for the Feeding America® network of local food banks.
“We are glad to partner with Walmart once again to help us fight food insecurity on the High Plains,” said Zack Wilson, High Plains Food Bank Executive Director. “With over 12,000 households on average served each month, food insecurity rates are the highest they have ever been.”
Everyone needs nutritious food to thrive, and in every community in America, people are working hard to provide for themselves and their families. Nationwide an estimated 47.4 million people – 1 in 7 individuals face food insecurity. Locally, 1 in 6 neighbors, including 1 in 5 children do not have reliable access to the food they need to thrive.
Those are the highest numbers in a decade, underscoring the need for more charitable food assistance in the Texas Panhandle and beyond.
“For the past 20 years, Feeding America, Walmart and Sam’s Club have worked together to fight hunger and help people live better in the communities we serve,” said Julie Gehrki, president, Walmart Foundation and senior vice president, philanthropy at Walmart. “During the Fight Hunger. Spark Change. campaign, we invite our customers and members to join us in providing access to food for our neighbors by supporting High Plains Food Bank.”
The 24 participating suppliers for Walmart include: B&G Foods, Inc., Bush Brothers & Company, Celsius, The Coca-Cola Company, Conagra Foods, Dole Packaged Foods, LLC, Ferrero USA, General Mills, Hershey Salty Snacks, Kellanova, Keurig Dr. Pepper, Kodiak, Kraft Heinz, Lipton Tea, Ben’s Original, Materne, Mondelez International, Olipop, Pepsi-Cola Advertising & Marketing, Inc., Hidden Valley Original Ranch, The Hain Celestial Group, WK Kellogg Co, Unilever and Utz Quality Foods
The six participating suppliers for Sam’s Club include: Kellanova, Kodiak, Kraft Heinz, General Mills, Nestlé and Unilever
For more information, visit: feedingamerica.org/campaigns/fight-hunger-spark-change
*Currently, $1 helps provide at least 10 meals secured by Feeding America® on behalf of local partner food banks.
** For every purchase of a participating product, the supplier will donate the monetary equivalent of at least one meal ($0.10) on behalf of a Feeding America partner food bank at Walmart and five meals ($0.50) at Sam’s Club, up to applicable limits. See specially marked packages for full details.
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About High Plains Food Bank
Since 1982, High Plains Food Bank has strived to alleviate hunger in the Texas Panhandle. Currently, 1 in 6 neighbors, including 1 in 5 kids, experiences food insecurity. HPFB and 135+ partner food pantries and meal programs provide access to healthy food, education, and other resources across 29 counties to help neighbors establish food security, improve their health, and thrive. In 2024, HPFB distributed 8.4 million pounds of food through the network.
In addition to providing increased vitality, food banking decreases waste by distributing food that would otherwise go uneaten to people who need it.
*High Plains Food Bank is an equal opportunity provider.
About Feeding America
Feeding America is committed to an America where no one is hungry. We support tens of millions of people who experience food insecurity to get the food and resources they say they need to thrive as part of a nationwide network of food banks, statewide food bank associations, food pantries and meal programs. We also invest in innovative solutions to increase equitable access to nutritious food, advocate for legislation that improves food security and work to address factors that impact food security, such as health, cost of living and employment. We partner with people experiencing food insecurity, policymakers, organizations, and supporters, united with them in a movement to end hunger. Visit FeedingAmerica.org to learn more.
About Walmart
Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.
About Sam’s Club
Sam’s Club, the $86 billion division of Walmart Inc. (NYSE: WMT), is a membership club that is pioneering the retail experience, providing exclusive access to value, convenience and modern omnichannel shopping options to millions of members in 600 clubs across the U.S. and Puerto Rico. With over 40 years of innovating in the category, Sam’s Club continues to redefine club membership shopping with its curated assortment of quality fresh food and Member’s Mark® items, in addition to market leading technologies and services like Scan & Go™️, curbside pickup and home delivery. Visit the Sam’s Club Newsroom, shop at SamsClub.com or connect with Sam’s Club on LinkedIn, X, Facebook, Instagram, TikTok and Pinterest.
